Press Gazette 23 May 2013
Mail Online has reported revenue for the first half of this year (to the end of March) up 61 per cent to £20m.
But despite the huge revenue growth from the world’s most popular newspaper website, its contribution to the bottom line is still tiny compared to that made by its sister print titles.
And the increase in digital revenue does not offset the overall declines in print revenue for the Mail titles (down 6 per cent to £287m) and Metro (down 8 per cent to £40m). Total half-year revenue was down 6 per cent year on year to £406m for the DMG Media division of Daily Mail and General Trust.
Just looking at advertising, DMGT said that digital advertising growth across DMG Media now exceeds print advertising decline: “This is a significant inflection point for the business”, the company said.
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(Posted by PL)



